Meet the team

Built by creators, for the digital lives we leave behind.

Product, engineering, marketing, and experience, one crew making digital estates transferable with clarity and care.

AJ
CPO

AJ Phommalee

Chief Product Officer

Multidisciplinary creative, musician, and marketing strategist who orchestrated campaigns for Viacom, Sony Music, and Coachella while releasing acclaimed music projects. Raised $2M+ for the Prostate Cancer Foundation through innovative digital campaigns.

JY
CMO

Jai Yoko

Chief Marketing Officer

Music industry powerhouse who's mentored 1,000+ artists to 20M+ streams and sits on advisory boards for SONA, GrammyU, and Keychange USA. Advocates for marginalized creators and music accessibility.

LD
CTO

Lauren Dorman

Chief Technology Officer

Veteran software developer who led Red Bull Radio, taught Stanford's CS106A, and built BYBORRE Create, a textile design tool that won the Dutch Design Award for Product of the Year in 2021. Co-founded Metalabel where creators earned $10M+ in direct sales.

MZ
CEO

M.J. Zilla

Chief Experience Officer

Creative leader whose career spans VICE Media, AFROPUNK, and iOne Digital before becoming an indie label owner, touring musician, and manager of a Grammy-nominated artist. Brings decades of experience building brands, products, and communities that empower creators.

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